Coffee rub is a dry spice blend that takes its name from the ingredient that sets it apart from other blends: coffee. It is a culinary preparation used to season and marinate meats before cooking, providing a unique richness and depth of flavor that complements beef and pork particularly well, but can also be used with poultry or game. Our recipe - based on coriander, onion, paprika, cinnamon, pepper, chilli - offers a complex balance between sweetness, spiciness, acidity and coffee bitterness, to transform a simple dish into a rich and nuanced gastronomic experience.